|
|
| Webmaster Articles |
|
|
|
|
How to Chose Stock Photography for your Web SiteKelly Paal So youve decided to take the plunge. You know that stock photography is an effective tool for your web business, but where do you start and how do you choose the stock photo thats right for you. Here are some tips to get you started so that you are happy with your choice. 1. Decide where you want to purchase your stock photography. There are large agencies and small independent photographers. While the agencies will have more to chose from and sometimes lower prices an independent photographer will offer more personalized service and opportunities for you to have custom work done, if that is what you need. 2. Dont go in expecting to find an exact image that is in your head, a large agency or an independent photographer will not have the man in a blue suit, holding a cell phone, next to the white blinds nor will they have the beach landscape with the green and white striped chair. You need to have a clear idea in your head of the message that you want to convey and search for an image that creates the message that you want. If you want something specific youll have to pay for a photography to shoot to your specifications. 3. Make use of a free comp image to try out the image and make sure that it fits with your project or web design. Most stock agencies offer some sort of free comp image for position only so that you can make sure that you like what youre going to buy. Please use this option, if available, and make sure that the image is going to convey the message that you want it to. 4. Pay for what you need. Dont pay for a 300 dpi image for a web design, and dont buy a 72 dpi image for something you intend to print. Make sure that the agency or independent photographer offers at least a printable and a web version of every photo. Buy only the size image that you need for your job. 5. How much do you want to pay and for how long to you want to use the image This comes down to royalty free or rights managed. If you dont want the chance of your competitor using the same image or you plan to use the image on or for a product you may want to look at rights managed. This will cost you more but it will lessen the chance of your competitor using the same image. Keep in mind that if youre using the image for an extended period of time you will have to pay for the use of the image every year or so. If you dont feel that your competitor using the same image is a threat or you dont have the money for rights managed photos look into royalty free photography. This product is also great if youre planning to use the images for an extended period of time. I hope these tips help to get you started in choosing stock photography for your web site, business, or product. Remember to shop around and look for what you need. Also if an agency or photographer doesnt have what you need ask, you may be surprised how helpful they can be even for specific requests. If you have some specific questions please visit my Photography Forum at: http://kellypaalphotography.com/v-web/bulletin/bb/index.php and post your question there.
| | | | RELATED ARTICLES ASP Web Hosting ASP web hosting refers to web hosting companies who provide support for ASP Active Server Page.If you want a dynamic data-driven web site you may wish to embed ASP code into your web site’s HTML Pages.When a user is viewing a web site that is developed using ASP, the pages can change depending on the actions of the user. ASP code allows you to link your web pages to a database, where users can interact with the web page by logging in and using their own personal settings or they can interactively place orders on your web site. 10 helpful tips to follow when switching web hosts Youve made your decision to move from your website from your current web host to a new web host. The following tips will help you make the transition easier and make you aware of some potential pitfalls to avoid. Should you Purchase a Turnkey Site or Build Your Own You see them all the time, pre-packaged websites selling everything from acorns to zinc. Most of them have a nice professional look about them, with good pictures and graphics. Of course, the sales literature with the offer telling you how youre going to make a gazillion dollars! How To Get Repeat Visitors To Your Site When you have a website online it is important for you to try and get new visitors to your site, but it’s also important to take care of the visitors that you actually already have. This is because you will want your existing visitors to keep returning to your site again and again. Customers Dont Always Connect Where They Live Pop Quiz:You have an international website and you want to do business in Canada.But you want to make sure your website delivers top performance to your Canadian customers: speed, accessibility, as well as proper functioning of digital certificates, forms, password protections, shopping carts and more.In which of the following cities would want a website monitoring stationToronto, Canadas metropolisMontreal, Canadas second largest cityVancouver, Canadas third largest city.Ottawa, Canadas capital and fourth largest cityCalgary, Canadas fifth largest city. Choosing a Hosting Service: A Checklist for Business Owners For a website to appear on the Internet, you require a “server” that is usually provided by a web hosting company. Hosting companies are paid monthly, quarterly or yearly. Some companies come with guarantees, too. Recommendations from other business owners and web designers are excellent ways to find a good hosting service. Questions to Ask when Designing a Website for clients Questions to ask when designing a Web Site for your client s.“Excerpt from the book: Graphic Artists Guild, Handbook Pricing & Ethical guidelines Written by: Brent Parker Microsoft and Webmasters Does Microsoft care for Webmasters How to Create a Links Page and Build Page Rank One of the hardest achievements for a webmaster to obtain is a solid links page and great web site page rank. You know as well as I do that it is very difficult to obtain well page ranked reciprocal links. Especially when your actual links page is PR 1 or 2! There are ways to construct a links page with good page rank and reach a great page ranked web site. The Meta Tag Myth The more the better right Wrong. At least when it comes to meta tags. The history of the meta tag started off as a nice tool that web sites could use to show the search engines what the site was about without the words showing up on the actual page. It seemed like a great idea until people started to abuse the meta tag. They would add highly searched for keywords that were unrelated to their site in their meta tags in hopes of attracting additional traffic. The search engines caught on and lowered the importance of meta tags - they figured out that if they put more emphasis on the visible content of a site, people would have a much more difficult time “cheating”. Turns out that they were right. Bulk Email, Spam, and Email Marketing Excerpted from PlanetLinks Enews - an email newsletter delivered for FREE to your computer. To subscribe, go to www.planetlink.com How I reached #1 in Yahoo! By accident, no all that reading and studying statistics finally paid off.I started out by reading articles from people with opposing views and trying to figure out who was wrong and who was right.To find the right person to listen to I didn’t only look at his educational background, but was more interested in his results.Good thing too, because results I found.And I hope people look at my results to help them reach #1. Affiliate Alternative; Google Adsense The Rise and Fall of Affiliate Programs The Five Rules Of Influential Web Writing Building a professional reputation requires a campaign founded on your words: the positions you endorse, the motions you advocate, the accuracy of your vision. Writing for the Web can either establish your expert credibility or destroy it. Text Is King! Are you building your website If so, STOP! Take a look at what you have done so far. How many images do you have How much text do you have Weave Your Own Web Many elementary school children know the miracle of Charlottes Web.Weaving the words "Some Pig" into the center of her web, Charlotte keeps Wilbur from the frying pan.E.B. Whites story provides some fascinating guidelines for web spinning. How To Write An Effective FAQ Page Websites that have multiple pagesusually have a Frequently Asked Questions FAQpage. There are several good reasonswhy you should have one. How to successfully market your website... The 5 Biggest Mistakes Almost All Web Designers Make -- And Why These Mistakes Could Cost YOU A Fortune! Huge Mistake #1: Creating a Website with Flash -- Did you know in a recent study, top internet marketers discovered that having a website created with Flash, actually DECREASED the response from prospects and customers by as much as three-hundred-and-seventy percent The Top 5 Roadblocks To Web Accessibility Introduction |
| home | site map |
|
|